#113: What to Post If You Want to Book More Clients

Feb 15, 2024

In the last episode of Take It Personally, we talked about attracting your dream clients and treating social media like a giant networking event. A second part to this is related to a question I get asked frequently in various ways: “What should I be posting?”

If you’ve wondered what you should post if you want to book more clients, grow your business, stand out as a brand photographer, etc., this episode will be covering it all. Here are the main topics discussed:

• Getting back into a place of service and figuring out how you can help
• Using frequently asked questions for content
• Addressing questions that haven’t been asked yet
• Getting into your client’s shoes
• Showing what photography provides (more than just photos)
• Highlighting past clients
• Incorporating content about yourself
• The importance of messaging

We discuss this even more in my group coaching program, Rebrand! Enrollment opens February 16. Rebrand is both a curriculum and coaching. We are following these same steps talked about in this episode to help you build a successful brand photography business (that makes six figures and charges four figures for a brand session). Learn more here!

The Ultimate Personal Brand Session Shot List: 10 must-have images, plus a bonus concept, to create a diverse gallery that will get clients singing your praises! Download here.

Full show notes here