Nov 5, 2019
This week’s episode is a little different because I wanted to talk about something that recently happened in my own life, and it’s also something that I know happens to others on a pretty frequent basis. If you’ve been on social media at some point in the last five years, chances are you’ve been hit with a cold message. You know what these look like: maybe a high school acquaintance starts selling essential oils and sends you a DM. Or a family member you only see every other Easter wants you to check out the makeup she’s now selling. These messages are awkward, they feel super icky, and they’re just all around a really crappy way to market our business—ANY business, no matter if you’re in an MLM or not.
I want to get one thing straight before I start this episode: I don’t have a problem with MLMs, networking marketing, or whatever you want to call it. I know people who have been successful with them, and I know people who haven’t been successful with them. I actually use a TON of MLM products in my daily life. Nearly my entire makeup bag is BeautyCounter, Young Living essential oils are littered all over my house, Monat is in my shower, and I’m newly obsessed with BeachBody OnDemand because the morning meltdown workout is bomb. I don’t have a problem with the products or even the companies; but I do have a problem with the icky sales tactics that are often promoted in these companies, and that’s what I want to talk about today.